Announcement: Rocket Fuel University Now Open Enroll Today
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Today, I want to respond to a question. We get a lot of questions and there was a good one that I thought I could help clarify for others who may share it. The user asked: I love your videos and the complete model. As a Visionary looking for an Integrator, they are super helpful. […]
By Gino Wickman As a visionary, the better you know thyself and stay in your sweet spot, the happier you’ll be, the more your company will grow, and the less chaos you will create. Mark and I worked hard for more than two years writing Rocket Fuel and creating a clear definition of the role
Today, I want to talk to you about a topic that I’ve seen happening too much really. There’s some confusion out there and I want to do my best to try to clear up some terminology. Simply stated, Integrators are not the same thing as Implementers. Now, the words are really similar and I understand
Today, I’m talking to you Visionaries, you Integrators, and a lot of other folks who are interested in Visionaries and Integrators. There’s a specific question I’m still getting. The question is: “What is the ideal profile for an Integrator?” I’ve got to tell you, I’m shocked that you guys are still asking. Please, please go
Today, I want to talk to you about your life. Do you know what kind of life you want? Is it clear to you? Can you see it? You know, there’s all different kinds of lives that we could have. We could have a life that’s kind of leaning back, or a life that’s leaning
Today, I’m talking to you Integrators. I’d like to start off by quoting a passage from the fifth point on the Integrator Job Description, right out of Rocket Fuel: “The Integrator ensures that everyone is truly following and adhering to the company’s core processes and operating system with consistency.” The key point here is that
Today, I’m talking to the Visionaries out there as well as other members of the Leadership Team. I want to share with you a short and sweet philosophy that we have about Visionaries and Rocks. It’s basically this: The Visionary should have no Rocks. There is one exception. When the Visionary is sitting in other seats
Today, I’m talking to all you Visionaries and Integrators out there. I’ve got to tell you. Probably the most common Visionary/Integrator issue that we see is that the Visionary and the Integrator are not on the same page. What I want to talk to you about today is how we get there. How do we
Today, I want to talk to Visionaries and Integrators about something called emotional intelligence. Here’s how I want you to think about this… Do you have any blind spots around how your actions and behaviors are impacting the rest of the team? I wonder if you’ve seen any of these examples. Sometimes the way that
I want to talk to you about something we call Rule #3. The Integrator is the tiebreaker. If you look in your dog-eared copy of Rocket Fuel and the Five Rules, it’s right there. What does it mean for the Integrator to be the tiebreaker? One of the common situations we’ll find in an organization
